Market Dynamics:
One of the key drivers for the menstrual cup market growth is the increasing awareness about the health and environmental benefits of reusable menstrual products. Menstrual cups are more hygienic as they collect fluid internally rather than absorbing it externally like pads. This reduces risk of irritation, rashes, and infections. They also do not absorb natural moisture from the vagina like pads and tampons, keeping the vaginal environment healthy. Being reusable, menstrual cups produce less waste compared to disposable pads and tampons which add to landfills. Various government initiatives and campaigns are educating more women about sustainable period care using menstrual cups which is positively impacting their demand. Additionally, growing trend of period positivity on social media is removing stigma around menstrual products and encouraging women to switch to cups.

Key Takeaways
The Global Menstrual Cup Market Size is expected to witness high growth, exhibiting CAGR of 5.2% over the forecast period, due to increasing awareness about benefits of menstrual cups like cost effectiveness, convenience and environmental friendliness. 

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