Market Dynamics:
Rising health consciousness among consumers is a major factor driving the growth of the iced tea market. Iced tea contains antioxidants from tea leaves that help reduce the risk of chronic diseases. Additionally, it is low in calories and sugar compared to carbonated drinks and fruit juices. This increases its demand among diet-conscious consumers. Another factor propelling the market growth includes rising demand for on-the-go beverage options. Busy lifestyles have increased the consumption of ready-to-drink beverages that can be easily carried and consumed. Iced tea fits well in this trend due to availability of various portion-sized and recyclable packaging such as bottles and cans.

Key Takeaways

The Global Iced Tea Market Size is expected to witness high growth, exhibiting CAGR of 3.9% over the forecast period, due to increasing health consciousness among consumers. Demand for herbal and organic variants enriched with functional ingredients is driving the market.

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