Automated external defibrillators (AEDs) are compact, lightweight medical devices used to treat victims who experience sudden cardiac arrest (SCA). AEDs are designed to be user-friendly for the layperson and effectively analyze the heart rhythm and provide treatment through defibrillation, if necessary. Their automated nature makes them safe for public use. Risks of SCA can be greatly reduced if defibrillation is administered within the first few minutes. More recently, public access defibrillation programs have been established globally to provide AEDs in public places like airports, community centers, schools, and corporate buildings among others to increase out-of-hospital defibrillation rates and survival rates of cardiac arrest victims.

The global automated external defibrillators (AEDs) Market is estimated to be valued at US$ 127.6 Mn in 2023 and is expected to exhibit a CAGR of 6.8% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Opportunity:

Growing public access defibrillation initiatives by various governments and organizations have increased the demand for automated external defibrillators in public places. For instance, in 2019 the Paris Municipality announced plans to install 1,000 AEDs across various public areas in the city. Such initiatives aim to provide early access to defibrillation in case of a sudden cardiac arrest. Growing adoption of automated CPR devices in public access defibrillation programs is expected to offer significant growth opportunity for players in the automated external defibrillators market over the forecast period. As public awareness regarding early defibrillation increases, the demand for AEDs worldwide is estimated to rise substantially.

Porter’s Analysis

Threat of new entrants: Global Automated CPR Devices Market Size requires significant investment in R&D to develop innovative products and there is presence of key players with strong brands which makes it hard for new entrants.
Bargaining power of buyers: Buyers have moderate bargaining power due to availability of substitutes in the market but high unmet demand provides stability to current players.
Bargaining power of suppliers: Suppliers have low to moderate power due to availability of substitute components but industry depends heavily on suppliers for key raw materials.
Threat of new substitutes: Threat of substitution is moderate as standard CPR is the major alternative currently but technological developments can provide better substitutes.
Competitive rivalry: Intense competition due to presence of major global players and significant product innovations.

SWOT Analysis

Strength: High unmet clinical needs for emergency cardiac care, advanced technological features offering enhanced performance.
Weakness: High product costs limiting access, lack of training can result in incorrect application.
Opportunity: Expanding healthcare infrastructure in developing regions, growing cases of cardiac arrests globally.
Threats: Stringent regulatory approvals, reimbursement issues hindering product adoption.

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